CareerPlan

Content Writer

South 24 Parganas, West BengalFull-time2026-10-28 → 2026-10-29

Core

Write and edit blogs, website pages, landing pages, case studies, and product-related content to position appse.ai as a credible voice in iPaaS and automation.

Role type

B2B SaaS content writer (SEO & AEO)

Builds

Marketing content and thought-leadership articles for appse.ai

Domain

B2B SaaS / iPaaS / Automation

Deliverable

product features

Required skills

B2B SaaS writing, SEO keyword research, on-page SEO, AEO/AI search structuring, technical concept simplification, data-driven content strategy, Google Search Console, GA4, Ahrefs/Semrush, AI writing tools

Preferred skills

Experience in IT or technology writing

Technologies

Google Search Console, GA4, Ahrefs, Semrush, AI writing tools

Responsibilities

Write and edit blogs, website pages, landing pages, case studies, and product-related content; Conduct keyword research and map content to search intent; Implement on-page SEO including titles, meta descriptions, and internal links; Structure content for AI-powered search and answer engines; Monitor performance using analytics tools and translate insights into strategies; Collaborate with product, sales, and marketing teams to capture use cases.