Programme Origination & Marketing Manager
Core
Develop and execute commemorative coin, collectible, bullion, and related product programmes, managing strategy, launch readiness, and P&L.
Role type
Senior Programme Origination & Marketing Manager
Builds
Commemorative coin, collectible, and bullion product programmes
Domain
Financial products / Precious metals / Collectibles
Deliverable
product features
Required skills
Programme management, Product marketing, P&L management, Market research, Vendor management, Go-to-market strategy, Cross-functional leadership, Data analysis, Business case development, Brand positioning
Preferred skills
Experience with overseas vendors, Chinese language proficiency
Technologies
None stated
Responsibilities
Lead planning and delivery of product programmes; Manage programmes across scope, schedule, budget, and risk; Develop business cases and product concepts; Execute integrated marketing and communications plans; Coordinate activities across retail, e-commerce, and digital channels; Manage external agencies, vendors, and business partners.
Seniority
Senior, hands-on IC