Public Relations Manager
Core
Lead public relations strategy and execution for Razer's brand, products, and services across the APAC region (Japan, Korea, Australia, Southeast Asia, India, Taiwan, and Hong Kong), driving impactful media coverage.
Role type
Senior IC Public Relations Manager
Builds
Regional PR campaigns, media coverage, and internal communications for Razer's gaming and consumer tech products.
Domain
Gaming, Esports, Consumer Electronics, Technology
Required skills
PR strategy, media relationship management, cross-functional collaboration, internal communications, market analysis, AI tool utilization, storytelling, stakeholder management
Preferred skills
Gaming culture expertise, esports knowledge, APAC market experience, matrix organization experience
Technologies
AI tools for media monitoring, research, reporting, and insights generation
Responsibilities
Lead and manage APAC PR strategy, partner with local marketing managers to deliver positive media coverage, align on messaging and campaigns with the global PR team, organize and execute media briefings and product demos, build and maintain strong media relationships, drive internal communications to ensure regional alignment, surface local market PR wins to HQ, stay connected to gaming culture and consumer tech trends.
Seniority
Senior, hands-on IC
