Chargé.e de Content Marketing H/F
Core
Develop and execute content marketing strategy for a mutual health insurance company to engage members, prospects, and leads.
Role type
Content Marketing Specialist
Builds
Web content, guides, infographics, and SEO-optimized articles for a health insurance mutual
Domain
Health insurance / Social security
Deliverable
product features
Required skills
SEO, keyword research, content structuring for AI/generative search, written communication, content adaptation
Preferred skills
None stated
Technologies
None stated
Responsibilities
Participate in content marketing strategy development and implementation; Analyze content performance and propose corrective measures; Design communication supports (guides, templates, infographics); Write web publications and high-value content
Seniority
Mid-level