Campaign Planner
Core
Coordinate the development, production, and promotion of social marketing campaigns to end HIV transmissions by 2030 in Australia.
Role type
Campaign Planner (Health Promotion)
Builds
Sexual health content and campaigns for LGBTQ+ audiences, specifically gay and bisexual men and people living with HIV.
Domain
Public Health / HIV Prevention / Social Marketing
Required skills
Campaign strategy development, End-to-end campaign management, Creative brief writing, Media buying, Agency management, Campaign evaluation
Preferred skills
Community health experience, Not-for-profit sector experience, Marketing agency experience
Technologies
Digital advertising platforms, Media buying tools
Responsibilities
Develop evidence-informed campaign strategies and plans, Manage campaigns end to end from briefing to wrap-up, Brief and manage creative and media agencies, Identify new distribution channels and partnerships, Design campaign evaluations and analyze performance