Vacature - Senior Digital Platform Manager - Brussel
Core
Define and document business requirements for marketing technology architecture, develop new business concepts, and oversee the roadmap for digital channels.
Role type
Senior Digital Platform Manager (Marketing/IT Strategy)
Builds
Omnichannel player experience and digital marketing initiatives
Domain
Lottery / Gaming / B2C Digital
Deliverable
product features
Required skills
Business requirements definition, Marketing technology architecture, Roadmap planning, Stakeholder coordination, Business acceptance testing, Release validation, Impact analysis, Process mapping
Preferred skills
User journey mapping, Prototyping, Workshop facilitation, Co-creation
Responsibilities
Define and document business requirements for marketing technology architecture, Analyze the impact of changes on channels, systems, processes, and players, Make overarching planning and coordinate internal and external stakeholders, Coordinate and support business acceptance tests and validate releases, Report progress to the sponsor board and escalate bottlenecks
Seniority
Senior, hands-on IC