Senior Media Relations Specialist
Core
Develop and execute comprehensive media strategies to shape the company's public image and reputation across various platforms.
Role type
Senior Media Relations Specialist
Builds
Media campaigns and public perception
Domain
Corporate Communications / Media Relations
Deliverable
dashboards & analysis
Required skills
Strategic media planning, relationship building with journalists and influencers, press release writing, media pitching, media monitoring and analysis, crisis communication management, executive advising
Preferred skills
Storytelling, persuasive writing, industry trend analysis
Technologies
Media relations software, social media platforms
Responsibilities
Develop and implement strategic media relations plans, cultivate relationships with media contacts, craft press releases and talking points, pitch stories for coverage, monitor media coverage and analyze sentiment, manage media inquiries and press conferences, develop crisis communication plans, advise senior leadership on media strategy
Seniority
Senior, hands-on IC