Senior Media Relations Manager
Core
Develop tailored media communication strategies and proposals for capital market clients, manage ongoing retainer services, and produce financial communications materials including press releases and crisis response messaging.
Role type
Senior Media Relations Manager (Financial PR)
Builds
Annual communication plans, campaign-specific proposals, press releases, media Q&As, and post-campaign performance reports.
Domain
Financial services / Capital markets / Public relations
Deliverable
product features
Required skills
Financial PR strategy, press release writing, crisis communication, media database management, client pitching, project coordination, financial reporting analysis
Preferred skills
Mainland China or Hong Kong financial media landscape knowledge, HK Stock Exchange listing rules familiarity, overseas/international media communications experience
Technologies
None stated
Responsibilities
Collaborate with clients to articulate capital market narratives and develop media strategies; Identify differentiated communication angles based on industry dynamics; Participate in client meetings and pitches to drive proposal conversion; Write and review communication materials including press releases and media Q&As; Support crisis and reputation management by assessing media sentiment and developing response messaging; Maintain ongoing engagement with domestic and international media contacts; Monitor industry trends and audit media databases.
Seniority
Senior, hands-on IC