Digital Marketing Coordinator at CFO Insights
Core
Manage email marketing campaigns, CRM segmentation, and lead acquisition to drive event registrations and revenue for a CFO-focused media company.
Role type
Digital Marketing Coordinator
Builds
Email campaigns, event registrations, and lead activation for webinars and conferences
Domain
Financial services media / B2B events
Deliverable
product features
Required skills
Email marketing, CRM management, copywriting, database segmentation, lead acquisition, project coordination
Preferred skills
Graphic design support, sales coordination, analytical problem-solving
Technologies
CRM systems, email marketing platforms
Responsibilities
Manage email marketing campaigns and segment databases; Copywrite and design email campaigns for events; Acquire and activate reactive leads; Coordinate with Content and Sales teams; Sell tickets and manage marketing inbox
Seniority
Individual Contributor
