FBS Data Scientist (Marketing)
Core
Implement and optimize MarTech data flow patterns, real-time/batch data ingestion, and customer event tracking to support marketing automation and campaign orchestration.
Role type
Marketing Data Scientist (MarTech)
Builds
Scalable MarTech solutions for customer journey orchestration and marketing automation
Domain
Agriculture / Marketing Technology
Deliverable
production ML models | product features
Required skills
Python, SQL, Data modeling, ETL processes, Data orchestration, API integrations, Webhooks, Customer Data Schema Design, Segment CDP, CRM
Preferred skills
Braze, Snowflake
Technologies
Segment, Braze, Snowflake
Responsibilities
Implement real-time and batch data ingestion strategies; Manage customer event tracking and identity resolution within Segment; Orchestrate personalized marketing campaigns in Braze using dynamic segmentation and behavioral triggers; Ensure data integrity and feedback loops from Braze back into Snowflake via Segment; Automate data transformations and enrichment using scripting languages; Monitor system performance and troubleshoot integration issues across platforms