Senior Content Writer
Core
Crafting high-converting campaign copy, influencer scripts, SEO blogs, and brand messaging for a national healthcare and pharmacy retail chain.
Role type
Senior Content & Creative Copywriter
Builds
Digital marketing campaigns, video content, SEO articles, and retail communication assets
Domain
Healthcare retail / Digital marketing
Deliverable
product features
Required skills
Campaign copywriting, SEO writing, influencer scriptwriting, social media storytelling, consumer psychology, performance marketing
Preferred skills
Video content creation, franchise marketing communication
Technologies
Meta, Google, YouTube, WhatsApp, SMS
Responsibilities
Write campaign and ad copy across multiple channels, create influencer scripts and video content, develop SEO blogs and website copy, drive franchise and retail marketing communication, shape social media storytelling and brand messaging, build creative concepts that engage
Seniority
Mid-level, hands-on IC

