Senior Product Designer (Growth & Conversion)
Core
Design and optimize customer journeys across digital products to improve conversion, activation, retention, and long-term user engagement.
Role type
Senior Product Designer (Growth & Conversion)
Builds
Web and mobile digital products with a focus on onboarding, subscription funnels, paywalls, and retention interactions.
Domain
B2C digital products, growth-focused organizations, US-market products
Deliverable
product features
Required skills
Growth-oriented design, A/B testing and experimentation, data-driven decision making, Figma (Auto Layout, Components, Variants, Variables, design systems), scalable design system creation, B2C product design
Preferred skills
Subscription-based product experience, AI-assisted design tools, distributed remote team experience
Technologies
Figma
Responsibilities
Design and optimize user experiences to improve key business and engagement metrics; Create intuitive onboarding flows, activation journeys, subscription funnels, paywalls, and retention-focused interactions; Translate user research, customer feedback, and product analytics into design solutions; Develop, test, and refine design hypotheses through A/B testing and experimentation frameworks; Contribute to the creation, maintenance, and evolution of scalable design systems; Improve product performance metrics including conversion rates, user engagement, retention, and monetization outcomes.
Seniority
Senior, hands-on IC