Senior Marketing Manager
Core
Manage strategic marketing direction, events, and programs for brands within Sports, Gaming, Music & Culture sectors.
Role type
Senior Marketing Manager
Builds
Brand awareness and engagement through national activations, events, and digital promotions.
Domain
Fast-moving consumer goods (FMCG), Sports, Gaming, Music & Culture
Deliverable
product features
Required skills
Strategic marketing planning, event management, contract negotiation, influencer/athlete management, performance indicator tracking, digital content creation, agency management
Preferred skills
MBA, 10+ years in marketing, 10+ years in FMCG industry, advanced Microsoft Office proficiency
Technologies
Microsoft Office (PowerPoint, Excel, Word, Outlook)
Responsibilities
Develop and execute strategic marketing plans, manage marketing contracts and agency partnerships, coordinate national athlete and influencer programs, track and report on business performance indicators, ensure brand compliance at events, present quarterly plans to stakeholders
Seniority
Senior, hands-on IC