Social Media Manager

Type: Full-Time

Remote

Working Hours: U.S. Business Hours

About the Role

We’re hiring a creative and engagement-focused Social Media Manager to lead organic growth, content execution, and community engagement across:

• YouTube
• Instagram
• Facebook
• TikTok
• LinkedIn

This is not a passive posting role. You will:

• drive engagement and conversations
• build and manage online communities
• own day-to-day content execution
• shape and maintain brand voice
• increase organic reach and audience interaction

You’ll work closely with content, marketing, and leadership teams to ensure content is distributed effectively and audiences remain actively engaged.

If you know how to turn content into:

• conversations
• engagement
• community growth
• organic visibility

this role is a strong fit.

What You’ll Own

Content Publishing & Scheduling

• Publish and schedule content across:

- Instagram

- TikTok

- YouTube

- Facebook

- LinkedIn

• Optimize: posting times, formats, captions, platform-specific delivery
• Maintain and manage structured weekly and monthly content calendars
• Ensure consistent posting cadence across all channels

Community Management (High Priority)

• Respond to comments, DMs, and audience interactions across platforms
• Maintain fast engagement response times, especially during the first hour after posting
• Build meaningful audience interaction and conversations
• Increase: engagement, comments, shares, community activity
• Proactively engage with audiences instead of reacting passively

Brand Voice & Copywriting

• Write engaging, platform-specific captions and copy
• Maintain a brand tone that is:

- sharp

- conversational

- witty

- engaging

- informative when needed

• Adapt messaging and communication style based on audience behavior and platform trends

Organic Growth & Engagement Strategy

• Improve: follower growth, audience activity, reach, engagement rates
• Identify opportunities to:

- spark conversations

- improve shareability

- increase organic visibility

• Monitor content performance and continuously refine strategy
• Stay updated on:

- platform algorithm changes

- content trends

- viral content formats

Content Calendar & Execution Discipline

• Plan and maintain:

- weekly posting schedules

- campaign calendars

- launch coordination

• Ensure content deadlines and publishing schedules are consistently met
• Align content execution with broader marketing and brand goals

Must-Have Requirements

Experience

• Proven experience as a:

- Social Media Manager

- Community Manager

- Organic Growth Specialist

• Experience managing multiple social media platforms simultaneously
• Strong organic growth and engagement experience

Core Skills

• Strong copywriting and caption-writing skills
• Experience with:

- community engagement

- audience interaction

- content scheduling

- social media analytics

• Strong understanding of:

- platform algorithms

- viral content patterns

- engagement optimization

• Familiarity with tools such as:

- Meta Business Suite

- Buffer

- Hootsuite

- Later

- Sprout Social or similar scheduling