Content & Marketing Executive
Core
Creating engaging content and marketing campaigns across multiple channels to support a new software platform launch and drive customer engagement.
Role type
Content & Marketing Executive
Builds
Content for websites, blogs, email campaigns, and social media; marketing materials for a new software platform.
Domain
B2B software / digital marketing
Deliverable
product features
Required skills
Content writing, copywriting, proofreading, editing, SEO content creation, campaign planning, content management systems (CMS), CRM systems, marketing platforms
Preferred skills
Journalism background, energy/utilities sector experience, B2B marketing experience, email marketing management
Technologies
Content management systems, CRM systems, marketing platforms
Responsibilities
Creating content for websites, blogs, email, and social media; writing audience-focused copy; supporting software platform rollout; reviewing and updating marketing materials; researching industry trends; assisting with campaign planning; proofreading and editing content; monitoring content performance.
Seniority
Individual Contributor