Performance Marketing Specialist- Ad Operations
Core
Managing setup, delivery, optimization, and reporting for key account campaigns across digital properties to drive ROI for advertisers.
Role type
Performance Marketing Specialist (Ad Operations)
Builds
Digital advertising campaigns across owned and partner sites
Domain
Real Estate / Digital Advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure
Required skills
Programmatic trading, ad trafficking, campaign management, stakeholder management, data analysis, creative troubleshooting, HTML/digital ad code knowledge, advanced Excel (macros, pivot tables), CRM management
Preferred skills
Google Ads/Analytics/Facebook Blueprint certification, DFP/Google AdManager/DBM certification, experience with publisher ad serving systems (Sizmek, Facilitate), tag management systems, media buying
Technologies
Google Ads, Google Analytics, Facebook Blueprint, DFP, Google AdManager, DBM, Salesforce, Sizmek, Facilitate, Google Apps Suite, Microsoft Excel
Responsibilities
Ensure campaigns are set up accurately and in a timely manner, support key stakeholders for performance optimization, lead Ad-Ops projects, manage creative trafficking and timelines, resolve issues with external clients and agencies, conduct new projects to support strategic decisions
Seniority
Mid-level, hands-on IC
