Content Creator / Digital Marketing Specialist – Laboratory Equipment Specialist
Core
Develop technically accurate B2B marketing content, including written and visual assets, for laboratory professionals, procurement teams, and researchers.
Role type
Content Creator / Digital Marketing Specialist
Builds
Marketing campaigns, product launches, and promotional initiatives for laboratory equipment and consumables
Domain
B2B scientific and technical marketing
Deliverable
product features
Required skills
Content development, graphic design, email marketing, social media management, performance analytics, video editing, project management
Preferred skills
Experience in scientific/technical/B2B environments, proficiency with Syspro
Technologies
Mailchimp, Canva, Adobe Creative Suite, Microsoft Office (Word, Excel, PowerPoint, Outlook)
Responsibilities
Create written and visual marketing content (emails, newsletters, blogs, social posts, press releases); Design layouts and graphics; Manage audience targeting and email automation; Execute digital marketing campaigns and product launches; Schedule and publish social media content; Assist with video content creation; Compile marketing reports and insights; Collaborate with sales and product teams
Seniority
Individual Contributor
