Portfolio & Go2Market Marketing Manager:in (w/m/d) B2B
Core
Strategic development and market positioning of B2B core products (mobile, internet, fixed-line, TV) for Austrian SMEs.
Role type
B2B Product & Go-to-Market Marketing Manager
Builds
B2B product portfolios, marketing strategies, and campaigns for telecommunications solutions
Domain
Telecommunications / B2B Services
Deliverable
product features
Required skills
B2B product portfolio development, Go-to-Market strategy planning, market trend analysis, customer needs analysis, business case creation, product lifecycle management, cross-functional collaboration
Preferred skills
Experience with tariff portfolio development, knowledge of Austrian SME market
Technologies
None stated
Responsibilities
Develop B2B product and solution portfolios, plan and execute Go-to-Market activities, analyze market trends and product performance, create business cases and product requirements, collaborate with internal teams and partners
Seniority
Mid-level, hands-on IC