Marketing Manager
Core
Shape and communicate ICEYE's insurance offerings to the global market, translating complex satellite and analytics capabilities into value propositions for insurers, reinsurers, MGAs, and brokers.
Role type
Marketing Manager (Insurance Solutions)
Builds
Integrated marketing campaigns, sales enablement materials, and brand presence for Earth observation insurance solutions.
Domain
Earth Observation / Satellite Intelligence / Insurance
Deliverable
product features
Required skills
Integrated campaign planning, multi-channel marketing, target segment definition, content creation, sales enablement, cross-functional collaboration, market analysis, stakeholder relationship management.
Preferred skills
Knowledge of the insurance value chain, familiarity with Earth observation sectors.
Technologies
Synthetic Aperture Radar (SAR), satellite analytics platforms.
Responsibilities
Lead marketing strategy for insurance solutions, own campaign roadmap and content calendar, define target segments and personas, execute multi-channel campaigns, develop marketing content and narratives, create sales enablement materials, collaborate with product and sales teams, monitor campaign performance, build stakeholder relationships, track industry trends.
Seniority
Individual Contributor
