Senior Content Strategist
Core
Develop and execute comprehensive, data-driven content strategies aligned with client objectives and performance goals to drive measurable growth.
Role type
Senior Content Strategist (B2B SaaS/Higher Ed)
Builds
Content systems and strategic frameworks for SaaS and Higher Ed brands
Domain
B2B Marketing, SaaS, Higher Education
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery
Required skills
Data analysis, strategic planning, content auditing, cross-functional collaboration, framework building, performance measurement, insight communication, iterative strategy refinement
Preferred skills
Independent thinking, analytical rigor, structured collaboration, clarity in communication
Technologies
SEO tools, analytics platforms, content management systems
Responsibilities
Develop and execute comprehensive, data-driven content strategies; Analyze audience insights, funnel data, and geographic trends; Lead collaborative planning sessions with SEO, Paid Media, and Production teams; Conduct recurring content audits; Translate complex business challenges into actionable content strategies; Build and maintain frameworks that guide content execution; Communicate insights and recommendations clearly; Iterate on strategies based on performance data
Seniority
Senior, hands-on IC