Marketing Specialist
Core
Develop and execute marketing strategies to promote language training, e-learning solutions, and professional development services for language professionals.
Role type
Marketing Specialist
Builds
Content assets, social media presence, email campaigns, and event promotions for B2B and B2C audiences
Domain
Language services and e-learning
Deliverable
product features
Required skills
Content creation, SEO, email marketing automation, social media management, data analytics, event promotion, brand strategy
Preferred skills
Experience in language access industry, familiarity with language services
Technologies
Google Analytics, SEO tools, email marketing software, social media management tools
Responsibilities
Create and distribute content (blogs, eBooks, videos), manage social media channels, execute email campaigns, track marketing performance, support virtual and onsite events, identify partnership opportunities
Seniority
Mid-level, hands-on IC