Social Media and Content Specialist Good Friday Appeal
Core
Create and manage high-volume short-form video content and digital assets to drive engagement and fundraising for The Good Friday Appeal and Run for the Kids campaigns.
Role type
Senior Social Media & Content Specialist (Charity Fundraising)
Builds
Organic social media channels, short-form video content, digital assets, and campaign reports.
Domain
Non-profit fundraising / Charity / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Short-form video creation, video editing, graphic design, CMS management, CRM management, SEO, analytics, paid social advertising, influencer management
Preferred skills
Experience managing complex projects or teams, visual design expertise, proactive growth mindset
Technologies
Adobe Creative Suite, Canva, WordPress, HubSpot, GA4, Meta Ads Manager, TikTok ads, Google Ads
Responsibilities
Concept, film, and edit engaging short-form video content; build and maintain a high-volume organic multi-platform content calendar; act as main digital contact for influencers; analyse platform metrics to optimise performance; develop scalable video templates and manage commercial content schedules; design digital assets and manage website content updates.
Seniority
Senior, hands-on IC