Head of Marketing & Sales
Core
Driving market growth and brand communication for a scale-up in the travel and tourism industry, managing the full sales journey from lead generation to contract closure.
Role type
Head of Marketing & Sales
Builds
Sales and marketing strategies, brand positioning, and digital campaigns for the travel and tourism sector.
Domain
Travel and Tourism
Deliverable
product features
Required skills
Leadership in Marketing & Sales, Performance Marketing, Digital Marketing, Sales Journey Management, Market Analysis, Data-driven Performance Management, Strategic Planning
Preferred skills
Experience in Travel and Tourism, Digital trend awareness, Innovation mindset
Technologies
Digital marketing tools, Sales automation tools
Responsibilities
Lead and develop a digital Marketing & Sales unit, Manage brand positioning and ad campaigns, Optimize and scale the sales journey, Analyze markets and prepare market entries, Produce marketing & sales materials, Coach team leads based on data standards, Collaborate with the Board on strategy and processes