Influencer Marketing Specialist
Core
End-to-end execution of influencer marketing campaigns including strategy, creator selection, relationship management, and project delivery for agency clients.
Role type
Influencer Marketing Specialist (Agency)
Builds
Influencer activation campaigns and strategies for diverse client brands
Domain
Digital Marketing / Influencer Economy
Deliverable
client delivery
Required skills
Campaign strategy development, influencer research and selection, project management, creative concepting, data analysis, relationship building, Office suite proficiency (Excel, PowerPoint)
Preferred skills
Trend monitoring, cross-industry project experience, goal-oriented self-organization
Technologies
Office, Excel, PowerPoint
Responsibilities
Prepare influencer offers with strategy and activation mechanics, execute campaigns from A to Z, conduct market research and select creators, manage project timelines and deliverables, create influencer marketing strategies, plan client development strategies, perform creative conceptual work, collaborate with content and client service teams, report campaign results
Seniority
Junior to Mid-level, hands-on IC