Implementation Lead
Core
Translate client briefs into detailed media flows, activate media plans, and manage relationships between clients, creative agencies, and media vendors.
Role type
Senior Account Manager/Implementation Lead
Builds
Media flow plans, media reviews, and post-campaign reports for brand clients.
Domain
Advertising & Media Buying
Required skills
Media planning, strategic advice, stakeholder management, contract management, budget tracking, vendor negotiation, campaign reporting
Preferred skills
Media planning measurement tools, competitor analysis, media environment scanning
Technologies
Media planning measurement tools
Responsibilities
Interpret client briefs and provide tactical strategic advice, prepare and update media flow plans, negotiate discounts and incentives with media vendors, monitor time and space bought to ensure flow plans are updated, conduct weekly TV tracking and generate post-campaign reports, act as the client point of contact for implementation planning.
Seniority
Senior, hands-on IC