Senior Social Media Manager (Mensch)
Core
Strategic lead for established brand social media channels, managing editorial direction, campaign execution, and team mentorship to drive measurable impact.
Role type
Senior Social Media Manager (Strategy & Editorial Lead)
Builds
Multi-channel social media content strategies, brand communities, and paid/organic campaigns for established brands.
Domain
Marketing / Social Media / Brand Management
Deliverable
product features
Required skills
Social media strategy, editorial planning, brand voice management, community management, paid social management, analytics, team mentoring, platform trend anticipation
Preferred skills
Agency environment experience, C-level presentation skills, multichannel account leadership
Technologies
Meta Business Suite, TikTok, Instagram, Facebook, LinkedIn, YouTube, Social Analytics Tools
Responsibilities
Develop cross-channel social media strategies and content concepts; lead editorial workflows and quality assurance; collaborate with Art & Copy on brand voice and tone; anticipate platform trends and integrate them into strategy; build and manage brand communities; manage end-to-end social KPIs and budget alignment; mentor junior and mid-level colleagues.