Product Marketing Manager, Knowledge Work - Enterprise
Core
Own positioning and messaging for Claude's core knowledge-work products (Chat, Cowork) for enterprise decision makers and admins.
Role type
Senior Product Marketing Manager (Enterprise)
Builds
Positioning docs, battlecards, pitch decks, persona narratives, pricing stories, website content, and admin communications.
Domain
Enterprise AI / Knowledge Work / SaaS
Deliverable
product features
Required skills
Enterprise product marketing, pricing and packaging strategy, ICP and persona frameworks, sales enablement asset creation, enterprise software evaluation and governance, technical writing, systems thinking, AI tool usage (Claude)
Preferred skills
7+ years PMM experience, regulated industry marketing, admin education programs, analyst relations, usage-based pricing
Technologies
Claude, Skills, automations
Responsibilities
Define and own positioning for Chat, Cowork, and non-coding suite; lead launches for security, observability, and workspace management; build sales enablement assets; create proof points for decision makers; develop pricing and packaging stories; build ICP and persona frameworks; own website messaging; create deployment playbooks; partner on enterprise launches; maintain consistent cross-team messaging; use AI to automate PMM workflows; support analyst relations.
Seniority
Senior, hands-on IC