Associate, Planning, UK
Core
Planning Executive supporting the planning team at WPP 650 to develop media plans, manage campaigns, and coordinate with clients and creative agencies for UK government communications.
Role type
Junior Planning Executive (Media & Government)
Builds
Media plans, campaign schematics, status reports, and client-facing presentations for government clients.
Domain
Public sector communications / Media planning
Deliverable
product features
Required skills
Media planning fundamentals, MS Office (Excel, PowerPoint), campaign management basics, stakeholder coordination, data reporting, industry trend research
Preferred skills
Knowledge of media systems (Open, TGI, Pathmatics, AdIntel), storytelling, ideas creation, cross-media strategy
Technologies
Open, TGI, Pathmatics, AdIntel, MS Office
Responsibilities
Develop baseline media planning knowledge across channels; run and analyse reports including audience insights; update schematics and provide media plans to clients; assist with financial processes (PO trackers, bookings, reconciliations); coordinate regular meetings with clients and creative agencies; deliver accurate reports with basic insights; support the development of communications frameworks and cross-media strategy.
Seniority
Junior, entry-level IC