Senior Media Consultant (Mensch)
Core
Strategic media consultant serving as a primary decision-maker partner for clients, developing data-driven omnichannel strategies and managing complex media campaigns.
Role type
Senior Media Consultant (Strategy & Account Management)
Builds
Data-driven omnichannel media strategies and complex cross-channel advertising campaigns
Domain
Digital & Traditional Media, Marketing, Advertising
Required skills
Strategic consulting, Omnichannel strategy, Campaign management, Market analysis, Budget management, C-level presentation
Preferred skills
Trend forecasting, Data analytics, Negotiation, Mentoring
Technologies
WPP Open, Open Intelligence
Responsibilities
Advise clients at the decision-maker level on business goals and media strategies; Develop tailored, data-driven omnichannel media strategies; Manage complex cross-channel campaigns from conception to post-campaign analysis; Analyze market dynamics and identify growth opportunities; Oversee and optimize advertising budgets to maximize ROI; Act as a central interface and mentor for junior team members.
Seniority
Senior, hands-on IC