National Broadcast Buying Associate
Core
Execute, implement, and optimize national broadcast media campaigns by managing buying activities, monitoring delivery, tracking KPIs, and handling billing/reconciliation.
Role type
Associate media buying specialist (broadcast)
Builds
National broadcast media campaigns for clients
Domain
Advertising / Media Buying / Broadcast
Deliverable
dashboards & analysis
Required skills
Media buying, Campaign execution, Broadcast planning, Vendor management, KPI tracking, Billing reconciliation, Microsoft Excel, Microsoft PowerPoint, Media research tools (IBOPE, CPI, Comscore, Admetricks, Google Analytics), Audience analysis, Profitability analysis
Preferred skills
None stated
Technologies
IBOPE, CPI, Comscore, Admetricks, Google Analytics, Microsoft Excel, Microsoft PowerPoint
Responsibilities
Manage media buying activities, Monitor campaign delivery, Track performance against KPIs, Coordinate billing and reconciliation, Prepare campaign reporting, Maintain accurate system records
Seniority
Junior, hands-on IC