Influencer Marketing Strategist
Core
Design, implement, and oversee cutting-edge influencer marketing strategies for leading brands, integrating them into the global media ecosystem.
Role type
Influencer Marketing Strategist
Builds
Global influencer campaigns and creative projects for brand clients
Domain
Digital marketing, social media, influencer ecosystem
Deliverable
client delivery
Required skills
Influencer campaign management, KPI analysis across social platforms, profile audit tools, strategic proposal development, media ecosystem integration, negotiation
Preferred skills
Paid media knowledge, advanced Excel/PowerPoint, creative ideation
Technologies
Facebook, Instagram, Twitter, Youtube, TikTok, Twitch, Primetag, Creator IQ, GOAT
Responsibilities
Design and execute global influencer strategies, identify relevant influencers, develop creative brand projects, collaborate with account and creative teams, produce ROI and KPI reports, support client pitches, monitor social media trends
Seniority
Mid-Senior, hands-on IC