Field Marketing Manager
Core
Develop and execute integrated marketing campaigns, content strategies, and event support to drive business development for a fire protection and security engineering firm.
Role type
Field Marketing Manager (B2B)
Builds
Marketing campaigns, thought-leadership content (blogs, webinars, case studies), and event materials for the North American region.
Domain
Architecture, Engineering, and Construction (AEC) / Fire Protection & Security Engineering
Deliverable
product features
Required skills
B2B marketing strategy, project management, content creation, event management, social media marketing, copywriting, data analytics, cross-functional collaboration
Preferred skills
AEC industry experience, Adobe Creative Suite, Digital Asset Management tools, SEO knowledge
Technologies
Microsoft 365, LinkedIn, MS Teams, Adobe InDesign, Email Marketing Platforms, Brandfolder
Responsibilities
Develop regional marketing plans and tactics; collaborate with subject matter experts to identify marketing needs; execute integrated campaigns and support events/conferences; create thought-leadership content; manage brand standards and materials for business development; leverage data analytics for optimization.
Seniority
Mid-Senior level (5-7+ years experience)