Trade Marketing Associate - Lower Tanzania
Core
Execute trade marketing, retail visibility, field activations, and customer engagement initiatives for Sun King's brand across Lower Tanzania, serving as the on-ground eyes and ears to ensure consistent brand representation and drive commercial performance.
Role type
Trade Marketing Associate (Field Execution)
Builds
Regional trade marketing initiatives, retail activations, and customer engagement programs
Domain
FMCG / Consumer Goods / Retail
Deliverable
product features
Required skills
Field execution, retail auditing, customer insights gathering, campaign coordination, merchandising standards enforcement, stakeholder relationship building, data reporting
Preferred skills
Customer behavior analysis, grassroots marketing, community outreach coordination
Technologies
POSM, field reporting tools
Responsibilities
Execute regional trade marketing initiatives and campaigns; Conduct retail audits and ensure branding standards; Gather customer and agent insights through field engagement; Coordinate field activations and community events; Manage marketing asset inventory and distribution; Track and report on key performance metrics.
Seniority
Individual Contributor