Senior Associate Director, Planning
Core
Senior media planning expert leading category strategy integration and media investment allocation for Nestlé UK.
Role type
Senior Associate Director, Comms Planning (Category Strategy)
Builds
Integrated media plans and strategic investment allocations for Nestlé UK
Domain
FMCG / Consumer Goods / Media Planning
Required skills
Solid multimedia planning experience, Category strategy expertise, Stakeholder management, Strategic media investment allocation, Data literacy, Cross-market consistency, Team management, Client relationship management
Preferred skills
Technology trend awareness, Innovative thinking, Storytelling, Challenge briefs capability
Technologies
WPP Open, Open Intelligence
Responsibilities
Develop relationships with UK Nestlé Category team, Strategize media investment allocation across markets and brands, Increase Category visibility into planning and performance, Ensure x-market consistency, Manage a team of AD, Manager and Planner
Seniority
Senior, hands-on IC with team management