Vice President, Media
Core
Lead the vision, growth, and performance of a marketing agency's Media practice, establishing strategy for media planning, investment, measurement, and innovation to deliver client outcomes.
Role type
Senior IC Vice President, Media
Builds
Agency-wide media philosophies, strategic partnerships, and sustainable growth for client audiences
Domain
Marketing / Media Buying / Digital Advertising
Deliverable
product features
Required skills
Strategic leadership, media planning, investment management, stakeholder management, negotiation, analytics, business development
Responsibilities
Define long-term vision and strategy for the Media practice; Establish agency-wide standards for media planning, investment, and measurement; Lead high-value negotiations with media owners and technology providers; Guide senior leaders in developing innovative solutions; Represent the agency as the senior media authority
Seniority
Executive, strategic leadership