Senior Product Marketing Manager
Core
Expand and manage overseas gaming community channels to drive user growth, GMV, and ROI through partnerships with community owners and player organizers.
Role type
Senior Product Marketing Manager (Game Community Operations)
Builds
Scalable community resource base and partnership models for game launches and updates
Domain
Gaming / Community Operations / Overseas Markets
Deliverable
product features
Required skills
Cold outreach, business communication, relationship management, partnership negotiation, campaign planning, performance tracking, SOP development, AI/bot tool utilization
Preferred skills
Overseas community operations experience, affiliate marketing, KOL/KOC engagement, game operations, existing European/North American community resources, familiarity with overseas player culture
Technologies
Discord, Reddit, Facebook Groups, Telegram, game forums, AI tools, bot tools
Responsibilities
Identify and partner with community owners and core player organizers across major platforms; design collaboration models to drive user growth, GMV, and ROI; plan community growth campaigns around new game launches and updates; track traffic, payment, and conversion performance; build and maintain a community resource library and partnership SOPs.
Seniority
Senior, hands-on IC
