Future Opportunities - Social Media Strategy
Core
Develop multi-channel social media strategies for pharma and biotech clients, translating brand objectives and clinical data into audience-first approaches across established and emerging platforms.
Role type
Senior Manager to Director level Social Media Strategist
Builds
Integrated, insight-driven social programs and campaign activations for healthcare brands
Domain
Healthcare (Pharmaceuticals & Biotech) + Digital Marketing
Deliverable
product features
Required skills
Multi-channel social strategy, Regulated environment expertise (MLR, FDA), Agency account management, Content strategy & editorial planning, Data & analytics leverage, Client presentation & influence, Pharma compliance navigation, Cross-functional collaboration
Preferred skills
Emerging platform expertise, Social listening tools, New business development, Mentorship
Technologies
LinkedIn, X, Instagram, YouTube, Social listening tools, Publishing platforms, Performance dashboards
Responsibilities
Develop social media strategies for HCP, patient, and corporate audiences; Partner with account, creative, medical, and analytics teams; Translate clinical data and regulatory considerations into social approaches; Oversee always-on content strategies and campaign activations; Provide strategic guidance on platform selection; Navigate pharma compliance and MLR processes; Mentor junior strategists
Seniority
Senior Manager through Director level