Manager, Commerce Media
Core
Develop and execute full-funnel commerce media strategies across onsite and offsite retail media, leading activation across retail DSPs and programmatic platforms to drive measurable business results for clients.
Role type
Manager, Commerce Media
Builds
Retail media campaigns, programmatic activations, and client media strategies
Domain
Retail media, programmatic advertising, digital commerce
Required skills
Programmatic/DSP buying, Retail media network management, Audience targeting, Campaign optimization, Analytics and measurement, Team leadership, Client communication, Project management
Preferred skills
Incrementality/lift measurement, Experience with Walmart Connect/Instacart/Roundel/Kroger, First-party data activation
Technologies
DSPs, Retail Media Networks, Programmatic platforms, Analytics tools
Responsibilities
Develop full-funnel commerce media strategies, Lead activation across retail DSPs and programmatic platforms, Manage campaign setup and optimization, Mentor and develop a team of commerce media professionals, Partner with cross-functional teams to deliver integrated solutions, Present tactical insights and strategy to senior stakeholders
Seniority
Manager, hands-on leadership (via careerplan.io/jobs/5210621008-manager-commerce-media-at-wppmedia)