Sr. Data Analytics Consultant
Core
Senior Data Science & Analytics Consultant helping advertisers make better marketing decisions by combining advanced modelling, analytical rigour, and client consultancy.
Role type
Senior IC data science & analytics consultant (marketing science)
Builds
Marketing mix models, experimentation frameworks, attribution models, audience analytics, forecasting, and predictive analytics solutions for advertisers.
Domain
Media & Advertising / Marketing Science
Deliverable
production ML models | dashboards & analysis | client delivery
Required skills
Advanced statistical and econometric foundations, causal inference, time-series analysis, predictive modelling, optimization, Python or R, SQL, data visualization (Power BI/Tableau/Looker), cloud platforms (Azure/GCP/Snowflake), client advisory, business case development, mentoring.
Preferred skills
Experience with Omni/Omnicom marketing technology ecosystem, AI familiarity.
Technologies
Python, R, SQL, Azure, Google Cloud, Snowflake, Power BI, Tableau, Looker Studio, Teams, Outlook, Asana
Responsibilities
Lead or contribute hands-on to complex modelling engagements from problem definition to delivery; Apply statistical/econometric methods for causal inference, time-series, and optimization; Review model code and safeguard methodological quality; Act as trusted advisor to senior stakeholders on marketing effectiveness; Translate analytical findings into clear business recommendations; Identify opportunities to create new products and services based on market developments; Review work of analysts/data scientists and mentor junior colleagues; Collaborate with Data Science, Technology, and Media teams to design and improve solutions.
Seniority
Senior, hands-on IC with mentorship responsibilities
