Digital Analytics Engineer
Core
Developer on the Digital Analytics and mobile platform, auditing, building, and customizing analytics implementations to support data and insights across The Economist Group.
Role type
Digital Analytics Engineer
Builds
Analytics implementations, data workflows, and integrations for marketing and analytics platforms
Domain
Digital Media / Web Analytics
Required skills
JavaScript, HTML5, CSS3, DOM, Google Tag Manager, Tealium, Amplitude Analytics, BigQuery, SQL, Data Layer architecture, API integrations, Web markup
Preferred skills
Adobe Analytics, 3rd party tracking tools (Doubleclick, Adwords, Comscore), AB Testing tools (Optimizely, Adobe Target), Attribution platforms (Branch, Appsflyer), Server-side tracking, Web frameworks, SEM/SEO/UX knowledge
Technologies
Amplitude, Google Analytics, Tealium, Google Tag Manager, BigQuery, Parse.ly, Jira, Confluence, Snowflake, Meta, LinkedIn, Outbrain
Responsibilities
Audit, build, and customize Amplitude Analytics, Tealium, and Google Tag Manager implementations; Translate stakeholder tracking requirements into Technical Specifications; Configure data integrations across marketing and analytics platforms; Build data workflows and query data in BigQuery; Manage the marketing tech stack including API integrations, landing pages, and attribution platforms.
Seniority
Mid-level, hands-on IC