Product Sales Analyst
Core
Turn sales and product data into actionable insights to improve performance, sales, revenue, and gross profit across product categories.
Role type
Product Sales Analyst
Builds
Weekly, monthly, and quarterly category performance reports; sales projections; commercial proposals for deals and merchandising initiatives.
Domain
Retail / Automotive / 4WD / Outdoor industry
Deliverable
dashboards & analysis
Required skills
Sales analysis, commercial analysis, product analysis, category analysis, revenue and gross profit analysis, forecasting, commercial modelling, trend identification, Excel, data analysis, reporting automation, dashboard development, clear communication of insights
Preferred skills
Retail, e-commerce, consumer products, automotive, 4WD, or outdoor industry experience
Technologies
Excel
Responsibilities
Deliver weekly, monthly, and quarterly category performance reporting; analyse product performance across different sales channels and locations; identify opportunities to improve sales, revenue, and gross profit; benchmark category and channel performance to identify trends and performance gaps; provide forward-looking category analysis to support financial-year sales planning; develop and automate reporting using existing frameworks to improve national visibility; build projections around sales opportunities, costs, and expected commercial outcomes; develop proposals for deals, merchandising initiatives, and sales projects; monitor weekly product performance against promotional/deal rotations and marketing objectives; analyse the relationship between store merchandising and sales performance at individual store level; support new product launches in collaboration with Visual Merchandising and Store teams; lead agreed sales projects across selected product categories; track performance against quarterly category objectives and provide monthly updates; support the CRO with ad-hoc commercial projects and analysis.
Seniority
Mid-level, hands-on analyst