Communications & Content Marketing Specialist - Contract
Core
Create savvy content and communication materials to build connections with businesses, consumers, and employees for Pelmorex weather brands.
Role type
Contract communications and content marketing specialist
Builds
Content for Pelmorex Corp., Pelmorex Weather Source, Alert Ready, The Weather Network, MeteoMedia, and Eltiempo
Domain
Weather technology and data services
Deliverable
product features
Required skills
Content creation, multi-channel communication, social media strategy, brand voice management, data analytics, campaign optimization, website content management
Preferred skills
Experience with Google Analytics, social media trends analysis, organic and paid social approaches
Technologies
Google Analytics, social media platforms
Responsibilities
Lead creation of diverse communication materials including press releases, newsletters, blogs, and sales collateral; Develop concepts and messaging for strategic campaigns; Manage and optimize social media strategy to boost engagement; Maintain consistent brand voice across channels; Tailor writing style to target audiences; Update corporate website with current news; Analyze campaign performance and industry trends to optimize strategies; Compile social media data to deliver actionable insights and performance reports.