Business Development Manager - Alpha Online (m/w/d)
Core
Bridge between product, tech, sales, and executive leadership to validate product ideas, build business cases, and drive rollout for process management software in the used car industry.
Role type
Senior Business Development Manager (Product-Market Fit & Go-to-Market)
Builds
Process management software (AlphaController) for professional used car dealerships
Domain
Automotive / B2B SaaS / Used Car Trading
Deliverable
product features
Required skills
Business case development, market analysis, monetization potential assessment, stakeholder management, customer relationship management, contract negotiation, cross-functional coordination
Preferred skills
Automotive industry experience, Scrum Master background
Technologies
SAP, Claude, ChatGPT, Copilot
Responsibilities
Validate new product ideas and customer requests via market analysis and customer interviews; Develop business cases to justify developer capacity allocation; Manage product rollout including sales briefing, support coordination, and accounting integration (SAP); Coordinate Go-to-Market and marketing activities; Integrate Customer Success to place new products with existing customers and adjust contracts.
Seniority
Senior, hands-on IC