Salesforce Marketing Cloud (SFMC) Developer
Core
Build and configure marketing journeys, automations, and dynamic content for email and multi-channel campaigns using Salesforce Marketing Cloud.
Role type
Salesforce Marketing Cloud Developer
Builds
Production email and multi-channel marketing campaigns, data models, and integrations with CRM/Commerce platforms
Domain
Marketing Technology / Digital Experience
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Journey Builder, Automation Studio, Email Studio, Contact Builder, AMPscript, SSJS, SQL, API integrations, version control, email deliverability best practices
Preferred skills
Salesforce Marketing Cloud Email Specialist or Developer certification, multi-channel experience (WhatsApp, KakaoTalk, LINE), retail or luxury goods marketing experience
Technologies
Salesforce Marketing Cloud, Journey Builder, Automation Studio, Email Studio, Contact Builder, AMPscript, SSJS, SQL
Responsibilities
Build and configure journeys in Journey Builder and automations in Automation Studio; Develop AMPscript/SSJS personalization and dynamic content; Create and maintain data extensions and SQL query activities; Build and QA campaigns across markets; Support integration testing between CRM/Commerce and Marketing Cloud; Monitor and troubleshoot campaign KPIs; Produce technical documentation
Seniority
Mid-level, hands-on IC