Digital Growth Marketer (m/f/d)
Core
Hands-on growth marketer driving visibility, engagement, and community-led growth for a B2B energy trading platform using AI and organic strategies.
Role type
Growth Marketer (B2B SaaS/Platform)
Builds
Community engagement, Generative Engine Optimization (GEO/AEO) strategies, paid LinkedIn campaigns, and AI-integrated content workflows.
Domain
Energy trading / B2B SaaS / Commodities
Deliverable
product features
Required skills
Growth marketing, Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), Technical SEO, CRO, LinkedIn Ads, Google Ads, Community-led growth, AI tool implementation, ABM campaign management
Preferred skills
Agency or B2C/entertainment/gaming background, experience with niche commodities (GoOs, EUAs, EFPs), native content creation
Technologies
LinkedIn Ads, Google Ads, AI creative tools, structured data implementation
Responsibilities
Build and engage target audience communities; own GEO/AEO strategy and technical website optimization; manage paid LinkedIn campaigns for niche markets; test and implement new AI tools; collaborate cross-functionally to support company growth trajectory.
