Senior Product Engineer, Growth & Lifecycle Infrastructure - Music & Audio
Core
Own ground-up build of PLG growth and lifecycle infrastructure for music and audio products, driving conversion from anonymous visitor to paying customer across web, desktop, plugin, and mobile.
Role type
Senior Product Engineer (Growth & Lifecycle Infrastructure)
Builds
Measurable, attributable funnel systems, in-app PLG mechanics, lifecycle marketing sequences, and growth dashboards for music/audio products.
Domain
Music & Audio / B2C SaaS / Product-Led Growth
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Product analytics, CDP, lifecycle/messaging, billing, reverse-ETL, TypeScript, Node.js, Python, SQL, event taxonomy design, identity resolution, A/B experimentation, paywall logic, entitlement management
Preferred skills
B2C subscription experience in creative tools, music platform go-to-market, open-source contributions to data tooling, building in public
Technologies
CDPs, product analytics platforms, lifecycle/messaging tools, warehouses, reverse-ETL tools, experimentation frameworks
Responsibilities
Select and own the martech stack, design event taxonomy with identity resolution, build and attribute the full growth funnel, architect in-app PLG motion (viral loops, referrals), define and execute lifecycle marketing strategy, ship free-to-paid logic, build onboarding/churn/activation sequences, instrument A/B experimentation, own the growth dashboard
Seniority
Senior, hands-on IC