Director, Product Markting
Core
Senior strategic leader defining and executing go-to-market strategies, shaping product/technology roadmaps, and building executive customer partnerships to drive market share and profitability for semiconductor capital equipment.
Role type
Director, Product Marketing (Strategic Leadership)
Builds
Product positioning, value propositions, go-to-market strategies, and commercial plans for thin film deposition and advanced packaging equipment.
Domain
Semiconductor capital equipment (thin film deposition, CVD, Epi, Advanced Packaging)
Deliverable
product features | dashboards & analysis | client delivery
Required skills
Strategic growth planning, product positioning, executive relationship management, market research, competitive intelligence, roadmap influence, commercial strategy, demand forecasting
Preferred skills
Ph.D. or MBA, deep technical knowledge of deposition processes, experience in business development
Technologies
CVD, Epi, Advanced Packaging, semiconductor capital equipment
Responsibilities
Define core product positioning and competitive advantage; Lead end-to-end new product introduction strategies; Shape multi-year growth plans and market prioritization; Build trusted relationships with senior customer stakeholders; Oversee commercial strategy including pricing and negotiations; Partner with Engineering to influence technology roadmaps.
Seniority
Director, strategic leadership