Associate Director, SEO
Core
Shape SEO strategy and oversee delivery for a portfolio of clients, focusing on high-value work, process improvements, and adapting to AI-powered search changes.
Role type
Senior IC SEO Associate Director (Strategy & Delivery)
Builds
SEO strategies, guidelines, processes, and client deliverables for global brands
Domain
Digital Marketing / Search Engine Optimization / AI Search
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
SEO strategy, AI Search (Google AI Overviews, LLMs, generative engines), automation, process improvement, data analysis, client relationship management, team leadership, presentation skills
Preferred skills
Understanding of other marketing channels, commercial awareness, methodical approach
Technologies
Google AI Overviews, large language models, generative engines (Perplexity, ChatGPT Search)
Responsibilities
Define success metrics and measure impact against client KPIs, develop SEO guidelines and processes, contribute to the SEO practice roadmap regarding AI evolution, lead large accounts and manage client relationships, mentor team members across the practice
Seniority
Senior, hands-on IC with strategic oversight