Growth Marketing Manager
Core
Turn marketing priorities into measurable growth by owning paid acquisition, organic growth, and product marketing to drive inbound demand and conversion.
Role type
Growth Marketing Manager
Builds
Paid acquisition campaigns, SEO/AEO strategies, product go-to-market plans, and content direction
Domain
B2B SaaS
Required skills
Paid acquisition strategy, SEO strategy, AEO strategy, product marketing, sales enablement, cross-functional coordination, data analysis, budget allocation, creative testing
Preferred skills
AEO experience, experience marketing to Sales and Revenue leaders, AI and automation usage
Technologies
AI tools, automation platforms
Responsibilities
Turn quarterly priorities into clear plans and drive execution; Identify and test new growth opportunities across channels; Track performance and use data to prioritize scaling; Own paid acquisition end-to-end including channel strategy and CAC; Develop and execute SEO strategy; Build AEO strategy for AI answer engines; Lead positioning and go-to-market plans for product launches; Set briefs and direction for content based on business priorities; Coordinate with Sales, Product, Content, Design, Events, and Engineering
