Senior Manager, Commercial AI Search Strategy (AEO/GEO)
Core
Strategic marketer analyzing how AI systems represent The New York Times brand, products, and subscription value to improve visibility and accuracy in AI-generated answers.
Role type
Senior Manager, Commercial AI Search Strategy
Builds
Actionable recommendations for product marketers to optimize brand representation in AI search results
Domain
Media & Publishing / AI Search & SEO
Deliverable
dashboards & analysis
Required skills
SEO measurement, consumer insights, experiment design, AI-search monitoring, commercial judgment, technical translation
Preferred skills
Visibility platform experience (Peec, Profound), consumer product marketing, familiarity with consumer-facing surfaces
Technologies
Peec, Profound
Responsibilities
Monitor AI system answers regarding NYT brand and products; Prioritize strategic topics; Identify sources shaping AI answers; Recommend and guide experiments; Translate research into guidance for product marketers; Partner on messaging and content optimization
Seniority
Senior Manager, strategic & analytical